Scanlan & Theodore Pty Ltd

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About Scanlan & Theodore Pty Ltd in Melbourne

Scanlan Theodore is a pioneering Australian fashion brand, a unique voice in an increasingly homogenized world. For a quarter of a century, free-spirited women of intelligence and style have relied on Scanlan Theodore for well-crafted, streamlined designs that enhance their wardrobe and liberate their spirit. Ahead of the curve, they’re never merely on-trend. Proudly independent, they say ‘I know’, not ‘I follow’. The Scanlan Theodore woman is confident, worldly, experienced. She loves art as much as a party, always keen for new adventures.

Elegant, she goes beyond merely fashionable. Her style is eternal, her beauty remarkable - at no matter what age. She is timeless. Renowned for its artistic collaborations, Scanlan Theodore most notably commissioned New York photographer Nan Goldin to create a narrative around the Spring/Summer 2011 collection. Shot inside a down-at-heel mansion in upstate New York on edgy American actress Erin Wasson, the story encapsulates all the complexities of the brand - self-assured, edgy, elegant, ethereal, gutsy.

This series followed two shot by Goldin’s confrère, the late, great David Armstrong - one on the actress and director Joana Preiss, a raw beauty and a favourite of Karl Lagerfeld; the other on the fragile Belgian model, Anne-Catherine Lacroix. Beyond mere advertising, these art series exist out of time - as eternal encapsulations of the essence of beauty, talent and intelligence that is the key to understanding Scanlan Theodore. Also timeless, indeed almost placeless, are the Scanlan Theodore stores. Designed by Sydney practice Meacham Nockles McQualter, each of the 14 boutiques around Australia is testimony to a knowing nonchalance, infused with almost domestic sense of elegance. Filled with one-off furniture pieces and designer collectibles set against rich wood, terrazzo and marble fittings, they’ redesigned to be welcoming, familiar, understated and chic - real homes away from home.

Keywords: Boutique, Shopping Boutique, Boutique Products, Boutique Shops, Boutique Stores
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